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Saving in Logistics Starts with the Right Packaging Design

25 July 2024

The logistics industry has become more competitive and efficiency-oriented than ever before. Reducing costs and increasing operational efficiency are critical for companies to achieve sustainable success. One of the most effective ways to achieve these goals is the right packaging design.

For the right packaging design, the following topics should be reviewed first:

1. Product Analysis: Packaging should be designed taking into account features such as the dimensions, weight and fragility of the product. This ensures the best protection of the product.

2. Modular Packaging: Modular packaging designs allow different products to be transported in the same package. This provides flexibility in storage and transportation processes.

3. Recyclable Materials: Recyclable and environmentally friendly options should be preferred for packaging materials. In this way, environmental impacts caused by packaging are reduced and it is easier to achieve sustainability goals.

4. Innovative Designs: Technological developments and innovative designs can make a big difference in packaging solutions. By using lightweight, durable and flexible materials, the performance of packaging can be improved.

The right packaging design provides significant advantages at every stage of logistics processes and increases competitiveness in both domestic and international markets. We can list the effects of packaging design in logistics as follows:

  • Packaging materials occupy an important place in the budgets of businesses. The right packaging design reduces costs by preventing the use of unnecessary materials. In addition, the use of less material reduces transportation costs by reducing the weight of the packaging.
  • Optimized packaging design enables more efficient use of storage space. Fitting more products on pallets and maximizing the capacity of transport vehicles increases the efficiency of logistics operations. This means fewer shipments and significant savings in fuel consumption.
  • Damage to products can cause significant losses in logistics processes. The right packaging minimizes the risk of damage by protecting products from external factors. Thus, it contributes to the reduction of return and exchange processes, thus reducing costs.

One of the ways to reduce costs in the logistics industry is through optimization of palletization sequences. Correct palletization strategies enable more efficient use of the capacity of transport vehicles, reducing transportation costs per unit price. Designing the primary packaging according to this result while the product is emerging, before optimizing the packaging sequence, is an example of the right packaging design that provides the advantage we will gain at the end.

As MAT Packaging Solutions, we offer you projects that will enable you to start with the right designs.